The Blair Witch Project launched a media franchise including novels and video games. The development of the franchises first installment, The Blair Witch Project, started in 1993. The production budget for the film was $60,000 million and the film earned $250 million worldwide and it became one of the most independent films of all time. Blair Witch is an American horror media franchise created by Daniel Myrick and Eduardo Sánchez, distributed by Artisan Entertainment (now Lionsgate) and produced by Haxan Films that consists of three feature films and various additional media. It holds an approval rating of 87% based on the reviews on the Rotten Tomatoes website and was scored 81 out of 100 on the Metacritic. This film was premiered in 1999 at the Sundance Film Festival and it was positively received after it was released. The three students disappear but a year later their equipment is discovered and the recovered footage is what the viewers see. The film tells the story of three students who are filmmakers and hike in the Hills near Burkittsville and film a documentary about the Blair witch that is a local legend. In 1997, the film entered the production stage and the principal photography took place in Maryland and it lasted for 8 days. Development of the 35-pages screenplay started in 1993 by Myrick and Sánchez and the casting call advertisement was prepared. This supernatural film is written, directed, and edited by Daniel Myrick and Eduardo Sánchez. The Blair Witch Project is an American horror film.

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